Laura Eibeck is a Visual Designer and Illustrator based in Graz, Austria. She creates visual concepts and identites for brands, start-ups, exhibitions and institiutions. She is open to freelance projects and collaborations with design studios or other creative minds.
HELLO@LAURAEIBECK.COM
@LAURAEIBECK
WWW.LAURAEIBECK.COM
LOGOMARK, BRANDING, WEBDESIGN
Domaine 1196, a Kellerei in Gamlitz, Austria. Cheers to preserving tradition while shaping the future of Styrian wine.
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ILLUSTRATION, PACKAGING DESIGN
The Grazer Frauenrat burns for justice! Application of the association's visual identity to the hottest promotional item there is.
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REBRANDING, WEBDESIGN, ILLUSTRATION, SOCIAL MEDIA
The future of Graz is feminist! A rebranding that combines a loud activist visual language and an approachable overall image.
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EXHIBITION, INFORMATION DESIGN
Historical Book Collection of the Medical University of Graz: A visual concept that scenographically integrates the historic books' contents and the university's history into the space.
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EXHIBITION DESIGN, BRANDING
Galerie gegen Sexismus: A gallery initiated by Catcalls of Graz, showcasing local, feminist art and raising awareness about various forms of sexism.
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BRANDING, ILLUSTRATION, SOCIAL MEDIA
HR soulmates stands for genuine exchange and approachability within the HR community – no fluff, but all the feels.
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LOGOMARK, BRANDING, ILLUSTRATION, SOCIAL MEDIA
Visual identity for Catcalls of Graz: An association fighting against and highlighting verbal sexual harassment in Graz through various activist projects and actions.
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LABEL DESIGN, ILLUSTRATION
Die Rosi, a collaborative project of six female winemakers, Die Weinblüten, embodying their vision: Playful, youthful, euphoric!
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MURAL
A 70qm mural at Margaretenbad, Graz: A feminist summer utopia, where summer is for everyone.
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BOOKDESIGN
A volume documenting the restoration of the former Heilige Geist Kapelle, combining architectural research, conservation and historical perspectives.
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EDITORIAL DESIGN
Frauen*politik im Parteiencheck: Brochure for Grazer Frauenrat in the course of the 2024 National Council elections.
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ILLUSTRATION, GRAPHIC DESIGN
Postcards as part of the development of a memorial for those persecuted due to homosexuality in Styria during the NS time for Land Steiermark & Kunst im öffentlichen Raum.
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ILLUSTRATION, GRAPHIC DESIGN
Inventive Women: An illustrative postcard series wich puts female inventors in the spotlight.
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BOOK DESIGN & INFOGRAPHICS
The Parliament building of the Republic of Austria: richly illustrated volume, published for its grand reopening, invites readers to explore its past, present, and future.
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WEBDESIGN, ILLUSTRATION, INFOGRAPHICS
Frauen* & Geld: A project on Grazer Frauenrat's website, highlighting financial knowledge and exposing structural inequalities.
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MURAL
Brow & Lash Bar Augenweide: A mural guiding clients from ground to first floor through abstract shapes and lines.
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Services
BRANDING & STRATEGY
Art Direction
Brand Analysis & Strategy
Brand Identity
Brand Design
Logo
Web Design
ILLUSTRATION & VISUAL STORYTELLING
Brand Illustration
Editorial Illustration
Murals (In- and Outdoor)
COMMUNICATION & MEDIA DESIGN
Communication Design
Advertising (Print & Digital)
Information Design /
Infographics (Print & Digital)
Publication Design
Print Design
Social Media Concept & Design
Packaging Design
Wayfinding Systems
Exhibition Design
About
SELECTED FEATURES
Kleine Zeitung – Margerl Mural
Feature – Screen Austria
ORF – Frauen*Strand Mural
Kleine Zeitung – Frauen*Strand Mural
Fonts in Use – Inventive Women
Fonts in Use – Galerie gegen Sexismus
Fonts in Use – Grazer Frauenrat
EXPERIENCE
Kadadesign/Kadaconcept
Simplease
jum communications
MA: Communication Design
BA: Information Design
University of Applied Sciences Joanneum Graz
EXHIBITIONS/LECTURES
(2024) Queer Resistdance Exhibition,
Literaturhaus Graz
(2023) Lecture Exhibition Design, FH Joanneum Graz
(2023) Showcase Exhibition – Illustration Ladies, Graz
(2023) Forward Festival's Moon Exhibition, Vienna
(2023) Drawn To Water Exhibition, Vienna
(2022) Galerie gegen Sexismus, Graz
(2022) Forward Festival's Moon Exhibition,
Online Exhibition
(2021) Urban Art Festival, Mural, Graz
(2021) Union Reflection Assembly, Online Exhibition
Selected Clients
© LAURA EIBECK, 2025
Made with Semplice
hello@lauraeibeck.com
@lauraeibeck
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